In the face of dwindling sales and persistent production challenges, the automotive industry in Pakistan is navigating through turbulent times. Faced with the urgency to revive interest and accessibility, local car manufacturers have embarked on a journey of innovation in pricing and payment structures.
Joining the ranks of its counterparts, Regal Automobiles has unveiled a groundbreaking 12-month instalment scheme for its Prince Pearl and K01 variants, signaling a shift towards greater financial flexibility for potential buyers.
The company’s notification read:
“The installment scheme has been designed to make our vehicles more accessible to a wider range of customers, allowing them to enjoy the quality and performance of our products with greater financial flexibility. As a trusted partner, we wanted to ensure that you are among the first to be informed about this opportunity.”
The Plan
The official announcement from Regal Automobiles outlines the company’s commitment to expanding its customer base and making their vehicles more accessible to a wider range of consumers. The move is seen as a strategic response to the economic challenges that have impacted the purchasing power of potential car buyers in the country.
- Under the new instalment plan, the Prince Pearl, with its current price tag of Rs. 1,850,000, is now available for purchase with a 12-month instalment scheme at the same price.
- Similarly, the K01 variant, priced at Rs. 2,070,000, follows suit with a 12-month instalment plan wherein customers will pay the same price in 12 equal monthly installments
The company’s message emphasizes their role as a trusted partner and aims to ensure that potential buyers are among the first to seize this opportunity.
As the automotive industry in Pakistan adapts to the changing landscape, Regal Automobiles’ innovative pricing strategy may prove to be a catalyst for rejuvenating the market, providing a glimmer of hope for both consumers and manufacturers alike.
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